RealtyIQ vs. The Competition

Feature-by-Feature Breakdown

How RealtyIQ stacks up against the tools realtors use today

Feature	✦ Recommended RealtyIQ	Follow Up Boss ~$58/mo+	LionDesk ~$33/mo	Lofty Enterprise	kvCORE Enterprise	Cloze ~$19/mo+
Core CRM
CRM & Contact Management Pipelines, tags, activity history	✓	✓	✓	✓	✓	✓
Client Portal / Lead Capture Web forms, IDX, open house sign-ins	✓	✓	Limited	✓	✓	Limited
Built for Solo / Independent Agents Not team-first, not brokerage-first	✓	Partial	✓	✗	✗	✓
Follow-Up & Communication
AI Follow-Up Scheduling Suggests when and how to follow up	✓	✓	Basic	✓	✓	✓
Automated Email Sends Actually sends — not just reminders to send	✓	✓	✓	✓	✓	Limited
AI Text (SMS) Drip Campaigns Automated SMS sequences	✓	✓	✓	✓	✓	✗
AI & Intelligence
AI Phone Receptionist Answers calls, qualifies leads, logs notes	✓	✗	✗	✗	✗	✗
Market Intelligence Alerts Price drops, new listings, neighborhood trends	✓	✗	✗	Add-on	Add-on	✗
AI Lead Scoring Predicts who's ready to transact	✓	✓	Basic	✓	✓	✓
Retention & Referrals (the money-maker)
Referral Tracking with ROI Which clients send you business — dollar value	✓	✗	✗	✗	✗	Basic
Past-Client Re-engagement Automated "checking in" sequences for closed clients	✓	Manual	Manual	✓	✓	✓
Anniversary & Milestone Reminders Purchase date, birthday, move-in anniversary	✓	✓	✓	✓	✓	✓
Pricing & Accessibility
Starting Price (full-featured) Per month, billed monthly	$99/mo Everything included	$58–$200/mo + add-ons for AI features	$33–$99/mo No phone receptionist	Team pricing Not built for solo agents	Brokerage pricing Requires broker onboarding	$19–$69/mo No AI voice / phone

The Honest Verdict

Every tool has a use case. Here's when each one makes sense.

🏆
RealtyIQ
Best for Solo Agents

                The only platform that combines CRM + AI phone + automated follow-up + market intelligence + referral tracking in one tool. Built specifically for independent realtors who want to compete like a team without hiring one. Starting at $99/mo.
            

📞

Follow Up Boss

Good CRM, Limited AI

Solid CRM with 200+ lead integrations and AI call recording. But no phone receptionist, no market intelligence, no referral ROI. You'll end up piecing together extra tools — and paying for them separately.

💬

LionDesk

Budget Option

Decent entry-level CRM with AI texting and video. Good if you're on a tight budget. But no voice/phone AI, no market intelligence — you're leaving deals on the table when clients call and you're showing homes.

🏢

Lofty (Chime)

Built for Teams

Full CRM + website + AI lead gen. Genuinely powerful — for a 5+ person team with a budget to match. As a solo agent you'll pay for features you don't use and get on-boarded like you're a mid-market brokerage.

🏗️

kvCORE

Brokerage Tool

Best-in-class for large brokerages. Full platform with IDX, AI marketing, and team management. If you're a solo agent or small team, this is overkill and priced accordingly. Typically requires broker sponsorship.

🧠

Cloze

Smart, Not Complete

Smart AI relationship intelligence — good at surfacing "who should I call today." But no phone/voice features, no market alerts, and limited automation for solo agents who need hands-free follow-up.

RealtyIQ Pricing

No surprise add-ons. No broker contracts. Cancel anytime.

Starter

$99/mo

The essentials to run your pipeline

✓ CRM & client management

✓ AI follow-up scheduling

✓ Lead capture forms

✓ Anniversary & milestone reminders

Pro — Most Popular

$249/mo

Automate everything except the handshake

✓ Everything in Starter

✓ Automated email sends

✓ Market intelligence alerts

✓ Referral tracking with ROI

Premium

$499/mo

The full AI team in your pocket

✓ Everything in Pro

✓ AI phone receptionist

✓ Priority support

✓ Dedicated onboarding call

The Only CRM Built For You, Not Your Broker

Feature-by-Feature Breakdown

The Honest Verdict

RealtyIQ Pricing

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